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I can see that this is the most popular page on my site.  Which is actually a shame.  It means many of you are going to short change yourselves, and miss out on soaking in all that Maui has to offer.  

That includes just kicking back and breathing it all in.

Seven days is really not a lot of time, and I strongly recommend you stay longer.  You'll be tempted to run, run, run from the moment you get there, as the prevailing thought in your head is to not waste one minute.  You're thinking, "I don't know when I'll get out here again, and I dont want to miss anything."  Stop.  Slow down.  Get on island time.  Plan a little down time.  You'll see in this itinerary, I've laid things out to give you breaks from running.  

I've arranged this to give you time to do a good number of the must sees without killing yourself.
As I've said, you really should go longer than a week.  But, if you must, here's what i'd suggest.

Arrival day:
I won't count this as day one, because you won't get there any earlier than 5PM.  

If you go in February, as I suggest, it'll be getting dark soon.  So don't kill yourself to get to your condo ASAP.  Just get your luggage and rental car, and take your time to find your way.  

Settle into your place, and don't plan on much else.  

If you aren't sound asleep two seconds after hitting the couch, you might think about going to Safeway or ABC for a few morning provisions (Coffee, Half & Half, Milk, Cereal, Bread, Eggs, Beer, etc.).  

PS - If you've found this page by Googling an itinerary, you've probably skipped over one of the most important pages on this site.  Check out this page: Travel Arrangements.  Pay particular attention on where to stay.  It will make the rest of this itinerary more understandable.

Day 1:

-AM Pool/Beach  
After flying for 15 hours, you'll need a day to relax and bask in the sun and realize why you came.  You'll probably be up at 3AM, because of the time change.  Aren't you glad you bought coffee last night?  Once the sun comes up, and you pick your jaw up off the floor when you see where you are, either find a lounge chair at the pool, or lay out your towel at the beach and listen to the ocean.  After a few hours, do the rest of your grocery shopping.  
 

-PM Pool/Beach  
Make a sandwich, and go back to the pool.  Relax.  After eating a lovely dinner on your Lanai, watching the whales jump in the ocean, take a walk down to the beach.   Now, settle in for the show you'll want to catch as many times as possible, sunset.  Don't forget your camera.

Day 2:

                                                     -AM Sunrise on Hale Akala    (<----Click for more detail)
Use the time difference to your advantage since you'll be up.  Leave your condo around 3AM, and head to the summit.  Have breakfast at Kula Lodge on your way back down, after sunrise.  Go to either Makawao or Paia, walk around a bit.  Head home.
 

-PM Pool/Beach
(See day 1)

Day 3:

-AM Snorkeling
Take a ride down to Makena, and pick a spot to snorkel (Use your Maui Revealed book).  As I've stated previously, you'll want to do your ocean activities in the morning because the wind picks up in the afternoon, making it too choppy to enjoy. 
 

-PM Pool/Beach
(See day 1)

Day 4:

                                   -AM The Road to Hana      (<----More Detail)
This is the only day of your vacation you might actually hope for rain.  If it does, the normally fantastic waterfalls along the route will be spectacular.  Plan on an entire day for this road trip.

Day 5:

-AM Snorkeling/Pool/Beach
The choice is yours, depending on how worn out you are from the Hana Highway.  Save some energy for the afternoon.
 

-PM Lahaina Town/Luau
Take a ride over to Lahaina when you're ready, and walk around the shops, bars, marina and historic sites.  Have a light lunch if you haven't already.  Around 5, head over to The Feast at Lele for your Luau.  (Make your reservations at least a couple months in advance, they fill up fast.)

Update: The Feast at Lele is still good.  But, it has slipped in quality and

I would no longer put it ahead some of the others.

Day 6:

                                        -AM Whalewatch/Helicopter     (<----More Detail)
Choose between these two optional activities, which are really cool but not imperative with your limited time.  If you're too tired, just relax at the pool.
 

-PM Dinner at Mama's/Wailea Sunset
Another choice.  Get dressed up and have a fabulous dinner at Mama's Fish House.  Choice 2: Get dressed up and take a beautiful walk along the path that runs between the beaches and hotels in Wailea for sunset.  Either way, take your camera and take some great pictures you'll want to frame when you get home.  Come back and begin packing.

Day 7:

-AM Snorkeling/Pool/Beach
This is your last day here.  (sniffle)  Do what you'll enjoy most.  One last snorkel, an hour or two at the pool or beach.  Come back and finish packing, clean up the condo, take a shower.
 

-PM Checkout/Airport
Checkout is usually 11AM or noon.  After that, some places let you continue to use the pool and store your luggage in the office.  Some places have a hospitality suite for you to use before you head to the airport. If your place does not, you may want to consider getting a hotel room for your last day.   Your flight may not be until 10:30PM, and you may want to just relax at the pool and shower later instead of trying to kill time with all your luggage in tow.  When you do head for the airport (sniffle), stop at Walmart or Target and buy any last minute souvenirs for anyone you forgot.  Gas up the rental car and return it.  Check your bags after they get run through the agriculture screener.  Head to security.  Aloha for now (sniffle).